Scooter’s Summer Packaging

As the summer season approaches, Scooter’s Coffee aims to introduce a new brand image with a vibrant, engaging, and seasonally inspired campaign. Until now, Scooter’s has only engaged in small collaborations with other brands to create drinks or promotions, but they wish to expand their brand with this summer theme. For these designs, I found inspiration in other items Scooter’s has produced, as well as brands with similar products like Starbucks, The Human Bean, and Biggby Coffee. In all of my designs, I used a light blue and white color palette and created a cloudy blue sky theme for all the products.